No, we didn’t sneak in an extra zero, which would still be a pretty penny for an annual gym membership. Instead, Equinox is taking their Zumba classes and upping the anty with bio-hacking, hormonal balance, and functional health. All for a bargain price of the new $40,000 Equinox membership.
Longevity is the Key
If you had the opportunity to increase the likelihood of living longer, would you? The wish for immortality has historical roots, and while no one has cracked the code, wellness experts are getting closer. As we evolve as a species, longevity rates only go up, and a modernized version of health rituals may make reaching 100 easier than ever. You’re probably dying to know the secret and the answer—a $40,000 annual membership from Equinox Gym.
The EQX Optimize Membership
In May, Equinox introduced its EQX Optimize membership. The luxury gym service has a reputation for premium fees. A regular membership averages $300 a month, but $300 never looked more affordable, with the Optimize program reaching $3,000. Of course, there’s a reason for the upcharge, as adding years to your life is not exactly a minuscule promise, but it’s up to you to decide if it’s worth the big bucks.
You’re not going to find an elixir that’ll rewind the clock; you’re going to have to work for this one. However, a cheat code to increase your lifespan isn’t too far off from what once was deemed impossible and could make your workout feel extra rewarding.
What Makes EQX Optimize Special
By partnering up with lab testing platform Function Health, Equinox takes the extra step to optimize your health in a deeply personal way. The health platform, created by people dealing with their own biological conditions, offers a more natural approach to preventative care. The lab tests over 100 biomarkers, including organ health, hormonal balance, metabolic condition, and critical nutrients. You can consult with experts in these health sectors to better your health alongside coaching and training using state-of-the-art equipment at Equinox. So, rather than medication, nutrition and exercise fuse with science to keep you in shape from the inside out. There’s already a waitlist you can join, because clearly the $40,000 Equinox membership is a small price to pay for longer life.
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