You gotta look the part when you schuss down in Chamonix, St. Moritz, or Aspen. To hit the slopes dressed and equipped to impress, we have you covered — literally head to toe. You’ll not only look good, but this gear is legit. Here’s a curated collection of the best ski pants, cool boots, and skis for chasing powder in style this winter.
Perfect Moment
Perfect Moment has made quite the splash on the ski wear scene. The idea behind the brand is pretty self-explanatory: clothing so good, it gives you that perfect moment on the slopes. The trendy, retro garb in the Perfect Moment collection has lots of style, as well as form and function. Think bold colors, funky houndstooth patterns, and graphic sweaters. And while it focuses on ski wear, the company has now expanded to include surf, swim, and workout clothing as well. Founded by extreme-sports documentary maker Thierry Donard, this is your one stop shop for accessible priced ski wear that’ll save you from looking like a snowball.
Holden
You’ve heard of day-to-night looks, but what about slope-to-city? That’s the mission for California-based brand Holden. Rebranded by pro-snowboarder Mikey LeBlanc in 2018, Holden is for the serious skier. And for anyone who isn’t above looking cute on the slopes. Holden’s ski gear is specifically designed to transition from winter adventures to everyday life. Basically, the looks are so chic, it’s hard to believe it;s skiwear. The brand gives you the best of both worlds, marrying practical designs with aesthetically pleasing styles. With innovative layering techniques and stylish pieces, it’s where fashion meets tech. Holden has a wide range of ski wear, from chic puffer jackets to ski trousers to bold beanies. Pricewise it’s a step up from Perfect Moment, but still accessible.
Nobis
For 10 years now, Nobis has been offering up a wide range of functional, high-performance skiwear. The Toronto-based brand is on a mission to combine the functional with the fashionable. Best known for its outerwear, Nobis also has a full collection of accessories like hats, scarves, and gloves. The designs are simple but the clothing is well made, and Nobis parkas will keep you warm all day. Plus, the company’s sustainable practices mean you can feel good while wearing its pieces. Nobis uses ethically sourced down for its jackets, and innovative performance textiles (like water membranes) for the most eco-friendly result. The pieces are also designed to keep up up with ever-unpredictable climate patterns. Nobis outerwear is an investment that should last you a lifetime.
Dior
Dior is no stranger to creating the best ski gear. Back in 1964, Dior Sport designer Phillipe Guibourgé said of his ideal client, “when she is skiing she is on a vacation from her usual activities. She’s in a mood to have fun, and she can dress that way.” 60 years later, this still holds true. The stylish skier needs stylish skiwear, and Dior has your back. Dior’s newest collection — designed by Kim Jones — includes accessories like helmets, ski masks, and body armor. They were designed in collaboration with Swedish company POC, while the menswear line of jackets, pants, and ski suits is a partnership with Japanese alpine specialist Descente. The collection totals 79 pieces, all booming with color, functionality and fun.
Oyuki
Looking to a Japanese brand for skiwear just makes sense. To Western skiers, the country’s storied storms and winter utopia are almost of a mythical status, a dream destination for any serious ski enthusiast. Oyuki understands this (the name literally means Big Snow), and they’re bringing the magic of Japan’s ski scene to winter athletes around the world. Founded in Niseko, a ski region on Japan’s Hokkaido island, Oyuki’s products are designed with the harsh climate of the town in mind. That means that wherever your ski gear takes you, you’ll be warm. We recommend looking here for base layers and accessories like gloves or hats. The collection is made with breathable, waterproof materials such as goatskin leather and top-of-the=line insulation to keep you dry, toasty and stylish on the slopes.
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